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15+ years of deep technology experience - applied to your business needs.

Areas of Expertise

  • Roadmap & Scope

    Gone are the days of spending months and millions on a product vision, complex design, 50+ pages of requirements documentation and over-investment in development or hardware production. We’ll uncover the must have capabilities for your new or improved product and get it in the hands of customers quickly to let their qualitative and quantitative insights drive next steps as well as craft a roadmap to show the potential vision for next phases of your product.

    MVP | Requirements | Scope | Roadmap | Vision vs. Strategy vs. Execution

  • Development Processes

    Agile and Scrum have become the gold standard, but process overhaul can seem overwhelming. Instead, establishing a deep knowledge of each member of the team, the organizational culture and current processes will allow for small changes to increase predictability and unlock a high-performing team. Process change is iterative - just like the evolution of your product!

    Agile | Scrum | Velocity | Estimation | User Stories | Grooming | Kanban | Requirements | What, Why, How

  • Data & Success Measurement

    There is no way around it, gut feelings and instincts can only get you so far. Thoughtfully defining the success metrics for your products and organization and removing the noise of ‘vanity metrics’ creates a clear north star for your team to charge towards. It is a business after all - let’s uncover the underlying levers to your P&L and implement a plan to monitor them.

    KPIs | Segmentation | Trend Monitoring | Leading Indicators | Google Analytics | SQL | Amplitude | Periscope | Tableau

  • Experimentation & Iteration

    The great thing about modern, digital product is small, low-cost changes can be implemented and measured - allowing for rapid insights and continuous improvement. It’s the digital experience for the customer drives their initial adoption, repeat purchase or referral. We’ll optimize and monitor this experience, allowing for simple tweaks that drive your top line.

    A/B Testing | Conversion Rate Optimization | Retention | Referral

  • Team & Hiring

    ‘We need more resources’ is a common workplace complaint. One that can be masked by unclear priorities, scope, etc. but if you do need to hire - what’s the real role that’s needed? Let’s get into the skills and interests of your existing team, understand the gaps and recommend a strategy that sets you up for long term success.

  • Executive Coaching

    Product leaders come from all backgrounds and it may not have been a ‘product’ one. Sensing some issues with your product or team? Discussing your background, dymystfying how product owners, engineers, designers and others view the world can help give you insights to meld your team and set them up for success and make you a strong product leader - no matter your background.

    Growth Mindset | Blind Spots | Personalized Coaching